Tom Bell, Head of Professional Development, and Hanna Boyce, Professional Development Manager, visited Cologne in April in order to attend FIBO – the biggest worldwide trade fair for the fitness, wellness and health sector.
Held in Cologne’s huge Exhibition Centre, housing around 700 exhibitors and visited by over 116 visitors over four days, we visited all the various halls viewing stands and speaking to exhibitors about the education they deliver to support their products. There was a huge range on offer, from the largest functional training arenas, health technology monitoring, Electrical Muscular Stimulation (EMS) body suits to the latest choreography. It was a real feast for fitness eyes!
As well as being able to build new relationships we also had the chance to meet up with some of our existing Endorsed Providers and see them in action. There were exhibitors from across the world and although there were a few language barrier issues, we found that they recognised the importance of REPs and the quality assurance that is the foundation of our endorsement process, and we look forward to working with a number of them in the future.
FIBO 2016 takes place on 7-10 April next year – hope to see you there!